Cheylesmore Estates has completed the sale of a site in Hailey, Hertfordshire, with planning consent for a 75-bedroom premium care home, to Oakland Care. The transaction was brokered by specialist healthcare real estate agent Portunus Associates, with RDT Architects and DLA Town Planning instrumental in securing planning consent.
Occupying a prominent corner location with road frontage onto the busy Ware Road (A1170), the site benefits from excellent transport links and proximity to key amenities. Hailey, situated just north of Hoddesdon’s historic town centre, lies within the Upper Lea Valley, a gateway between urban London and leafy suburban Hertfordshire —a thriving area projected to see significant population growth, underscoring the need for modern care infrastructure.
Planning permission was granted on appeal for a bespoke care home featuring en-suite wetrooms, and a variety of communal spaces, set within attractive landscaped and accessible gardens. The design prioritises outdoor access for all residents, with ground-floor rooms opening onto private terraces and upper floors offering balconies from shared spaces.
Adrian Ball, Director of Cheylesmore Estates, said:
“This site represents a rare opportunity to deliver a high-quality care home in a location that combines strong demographics with excellent connectivity. We identified a clear gap in the provision of modern care beds in the area and are proud to have brought forward a scheme that meets both operator and community needs. Oakland Care’s commitment to quality makes them the ideal partner to realise this vision.”
Richard Dooley, Director of Development at Oakland Care, commented:
“We’re excited to add this development to our growing portfolio. The site’s location, close to local amenities and transport links, makes it ideal for residents and team members alike. The design reflects our ethos of creating vibrant, supportive environments with access to nature and high-spec facilities. With three other homes currently under construction, this project further strengthens our pipeline of luxury, purpose-built care homes.”
Bernard Wynne, Director of Portunus Associates, added:
“This project has been a collaborative effort from the outset, with Cheylesmore Estates leading the way in unlocking a well-located site and bringing forward a thoughtfully designed scheme. We’re pleased to have facilitated the transaction and look forward to Oakland Care delivering a high-quality care home that will serve the growing needs of the local community by 2028.”
The site was sold for an undisclosed sum.
About Cheylesmore Estates
Cheylesmore Estates is a specialist healthcare developer with a collaborative ethos and a strong track record in project management. Led by Adrian Ball, who brings over 15 years of experience in healthcare development, the company delivers turnkey solutions tailored to operator and investor needs. Cheylesmore Estates manages complex projects from land assembly and planning through to construction, with a focus on ESG and sector-leading delivery models.
About Oakland Care
Oakland Care develops and operates premium care homes across London and the South East. Oakland Care currently has a portfolio of 10 modern purpose-built care homes plus 3 currently under development. Recognised as one of the Top 20 Mid-Size Care Home Groups in 2025 by carehome.co.uk, Oakland Care offers tailored residential, nursing, memory, and respite care. Their homes create vibrant communities where residents enjoy personalised care and enriching activities in elegant, purpose-built environments.
The title image is a CGI produced by RDT Architects
